‘UPGRADE’ your online image à la Beyoncé
When it comes to creating hype, nothing does it better than social media and Beyoncé finally got the memo. Many celebrities have yet to capitalize on the power of social media. Most of them limit their online presence to a mute Twitter account and an unattended Facebook fan page. They rarely engage with their followers and don’t capitalize on how much their fans want to know EVERYTHING about their personal lives. Well at least until Bey decided to change that. Earlier this month, the music industry mogul launched her much anticipated Tumblr blog which includes glamorous behind the scene shots and very personal photos alike. Bey opened up the door to a whole new world for her fans – the Beyhive as she calls them – and they are eating it up. What she’s done is easy and you can do it too!
Find out how you can give your online presence a little upgrade. [MADAME NOIR]